Two New Products from Amway.

Ranchi, 10 May 2012 :: Amway launched two of its new products, Coenzyme Q10 & Vision Health with Lutein in Ranchi.

CoQ10

The body survives on the energy that is created when cells break down sugars, fats & amino acids (protein). Much of this breakdown happens with in tiny enclosures in the cells called mitochondria. COQ10 is the substance in the mitochondria that carries electrons involved in producing energy from the food that you eat. It provides fuel for each cell of your body, enabling them to produce energy that they need to do their work. COQ10 is a required cofactor in the release of energy and to maintain energy levels with in cell. It helps fight fatigue too.

Every cell in your body burns energy – be it heart, which beats 100,000 times a day or kidney or liver or any other cell. Because CoQ10 is a basic component present in every cell in the body (especially abundant in the heart), it stands to reason that supplementing the diet with COQ10 has a beneficial effect on a wide variety of health problems. Studies have suggested CoQ10- a powerful antioxidant, may be effective in protecting against oxygenated damage to cellular membranes & oxidation of lipoproteins (lipid transport molecules) in the blood, reducing free radical damage inside arteries and risk of harmful plaques that narrow arteries and contribute to heart problems. Getting sufficient CoQ10 ensures that heart-muscles will pump efficiently. It also seems to have anti-inflammatory properties and supports healthy blood pressure. There is a possibility of lower CoQ10 levels in the people with high blood pressure.

CoQ10 is an essential nutrient and is produced internally by the body. When we are young, our bodies naturally make plenty of coenzyme Q10 that helps create the energy our bodies need. But as we age, our bodies produce less & less of this important enzyme. It can be challenging to obtain COQ10 from the diet alone. The best food sources for CoQ10 are foods typically high in fat such as meats, vegetable oils and nuts. With today’s trend of low fat eating & in vegetarian diet, our dietary CoQ10 intake may be compromised.

Nutrilite Coenzyme Q10 complex is an excellent source of coenzyme Q10 which is an important ingredient that supports the energy production in cell and is also a potent antioxidant. It helps to neutralize free radical damage.The Coenzyme Q10 used in this product is produced by fermentation process and has the best form of CoQ10 which is fast absorbing ubiquinone. Each capsule provides 30 mg of Coenzyme Q 10 and also contains citrus bioflavonoids. These citrus concentrates provide additional phytochemicals called flavonoids which have potential beneficial effects.

Several clinical studies with Coenzyme Q10 have demonstrated positive effects by enhancing heart health. It may improve cardiovascular health and has been used to alleviate heart abnormalities. Different studies have also suggested that it may also support healthy blood pressure.

Supporting a strong heart begins with promoting strong heart cells. Take Nutrilite Coenzyme Q10 every day to support healthy heart and every other cell in your body. Additionally a varied balanced diet and a healthy lifestyle are of general Importance.

Nutritional information

Potential Users:

1)      Anyone looking to support a healthy heart.

2)      Anyone looking to support healthy blood pressure.

3)      Individuals who want to supplement their body’s level of CoQ10 to compensate for the body’s lowered production of this important nutrient as we age.

4)      Anyone who is missing CoQ10 in diet and wants to compensate the same through supplements.

Vision Health

Age-related macular degeneration (AMD) is much more common now than a few decades ago and is the common cause of blindness. Like cancer, macular degeneration develops slowly. AMD is a natural process with ageing and gets accelerated due to poor diet (which is full of fat and have minimal or no fruits & vegetables), smoking, hereditary reasons, UV rays, stress, working conditions & other lifestyle factors. AMD progressively affects the macula. The macula is located in the center of the retina, responsible for central vision, and high visual acuity. Poor macular health can cause oxidative stress with in the retina, leading to a loss of central vision.

The early symptoms include blurred straight ahead vision, wavy lines when viewing a grid, poor color discrimination, and extreme sensitivity to glare, making it difficult to see well in bright light or to switch from bright to dark.

It has been studied that Lutein (an important nutrient from carotenoid family) is a primary constituent of the macular region of the retina where it serves to provide anti-oxidant protection. AMD victims have low macular lutein density and therefore supplementing diet with lutein based supplements is helpful. It is an antioxidant that reduces harmful effect of free radicals. It’s been clinically shown that 10 mg per day of lutein improve eye function and supports normal vision health. Studies also suggest that lutein may also reduce the risk of cataract extraction.

As the name suggests this vision smart complex has been specially formulated to support your normal eye health and visual acuity. This formula is a unique blend of Lutein, extracts of bilberry, Black Currant, Nutrilite Spinach concentrates & Vitamin A which are combined together for their effect on improving eye health & function. It contains lutein at a level that is clinically proven to support and replenish antioxidant levels in your healthy retinas and macula and protect against UV damage. These levels of lutein are shown to support healthy vision. Lutein in this formula is obtained from marigolds which is one of the nature’s richest sources. Bilberry & black currant extracts support normal eyesight. This product also helps maintain blood vessel integrity in the eye.

Nutrilite Vision Health taken in conjuction with a diet rich in fruits & vegetables supports normal eyesight, visual acuity and night vision. Use this dietary supplement for anti-aging antioxidant support for your eyes.

 Potential Users:

1)      Anyone who is concerned about eye health. Especially people in middle age and older.

2)      People who work long hours on computer, watch TV and read books usually.

3)      Those who drives car frequently.